Illustrations and Messaging
Farmers to the Forefront Commence Studio developed illustrations and messaging that highlight the unique and traditional methods of olive harvesting in Italy. These designs bring the farmers and their craftsmanship to the forefront, emphasizing the care and expertise involved in producing high-quality olive oil.
Charming and Authentic Design
Reflecting Traditional Values The packaging design features charming and authentic illustrations that capture the essence of the Italian countryside and the age-old practices of olive harvesting. The designs incorporate elements that reflect the company’s dedication to organic and non-GMO ingredients, reinforcing their commitment to quality and tradition.
Impact
Enhancing Brand Perception and Market Appeal
The new packaging design significantly enhanced the brand perception of the Italian olive oil company. The charming and authentic visuals, combined with the storytelling elements, resonated with customers, conveying the company’s values and the quality of their products. This helped differentiate the brand in a competitive market and increased customer loyalty.
Outcome
Increased Market Presence and Customer Engagement
The engaging packaging design created by Commence Studio helped the Italian olive oil company strengthen its market presence. The visually appealing and informative packaging attracted more customers, leading to higher sales and improved brand recognition.