Brand Architecture Is The Missing Piece in Your Commerce Strategy
Most commerce strategies fail not because of the tech, but because brand and system were built separately. Here’s why brand architecture is the missing layer.
Category: eCommerce
Navigating the Debate: Custom vs. Off-the-Shelf Shopify Themes
The eCommerce landscape is constantly evolving, and with it, the tools and technologies that brands use to create compelling online shopping experiences. A recent discussion delved into the advantages and disadvantages of using custom versus off-the-shelf (OTS) Shopify themes. This debate highlights crucial considerations for eCommerce businesses striving to balance efficiency, cost, and brand identity.
Working with a DTC Marketing Agency – A Comprehensive Guide
First, business owners would have to rely on department stores to market and sell their products, missing out on critical touch points with customers. Second, there would only be a limited amount of space, and in a saturated market, competition would be fierce. Now, brands have the ability to interact differently with customers by adopting […]
Commence Studio launches CPG Shopify Theme, Praise
In 2022, Commence Studio was accepted into the Shopify Theme Accelerator an exclusive group, chosen for their expertise in ecommerce design.
E-commerce in B2B Manufacturing: The Shift towards DTC
The 21st century has seen the digital revolution impacting our personal lives as well as businesses. With this change, B2B companies are increasingly adopting e-commerce strategies to reach their customers.
Should you use Shopify Plus for Wholesale Accounts?
Today, we wanted to talk about something that’s rarely covered. Using Shopify Plus for wholesale channels. Features like customer tags, tiered pricing and quick order forms are can’t-miss features you’ll love.
Basic Theme vs Bespoke Shopify Theme Builds
You’re ready to launch your Shopify store and you’re wondering if you should use the basic Shopify theme or a Bespoke one. Click here for the comparison
How Shopify Subscriptions Can Help Improve Your Sales
If you are looking for ways to boost your company’s sales online, Shopify can be a reliable tool. Here is how Shopify subscriptions can help improve your sales.
