Empowering a Biotech Startup to Combat Methane Emissions
Arkea Bio: Arkea Bio needed a website that effectively communicated their groundbreaking research and mission to potential investors and stakeholders. We rebuilt the brand and the customer-facing system to match where the company was actually going.
Creating an Engaging and Informative Online Presence
Arkea Bio operates in b2b & technology — a category that demands its own kind of attention from the brand and the buyer journey both. The work that got the company this far had earned its market share. The brand and digital surface area weren’t carrying the weight at the same level the rest of the operation was.
Arkea Bio needed a website that effectively communicated their groundbreaking research and mission to potential investors and stakeholders. The challenge was to create a content-rich, visually appealing, and user-friendly site that could convey complex scientific information in an accessible manner and demonstrate the potential impact of their work on reducing methane emissions.
The brief was a system rebuild — the kind of work captured in our master frame: Developing a Strategic Content Plan and High-Impact Website. Brand strategy, identity refresh, customer-facing experience design, and the post-launch measurement framework that lets the in-house team extend the work without us in the room.
Developing a Strategic Content Plan and High-Impact Website
Content Plan Outline
Strategic Communication Commence Studio developed a detailed content plan outline for Arkea Bio, focusing on key messaging that highlighted the importance of their research, the science behind their vaccine, and the environmental benefits of reducing methane emissions from cattle. The content plan ensured that all website information was clear, concise, and compelling, effectively engaging potential investors and stakeholders.
Web Prototyping
User-Centered Design We created interactive web prototypes to visualize the site’s structure and user flow.
Web Development
Building a High-Performance Site Commence Studio developed a fully functional website based on the approved prototypes.
Strategic Communication
Commence Studio developed a detailed content plan outline for Arkea Bio, focusing on key messaging that highlighted the importance of their research, the science behind their vaccine, and the environmental benefits of reducing methane emissions from cattle. The content plan ensured that all website information was clear, concise, and compelling, effectively engaging potential investors and stakeholders.
Embedded with the in-house team, not parachuted in.
Multi-month or multi-year embedded engagement — fortnightly sprints, weekly syncs, async-friendly Loom updates. Trust built through delivering, not pitching.
A design system that scales across product and marketing.
Token-based design system covering hardware product UI, web app, marketing site, paid creative, and sales enablement — same primitives across every surface.
Commence Studio’s expertise in content strategy and web development was instrumental in helping us achieve our fundraising goals. The website they created effectively communicates our mission and rese…
Colin South – Founder
Numbers that matter for the engagement.
Brand and storefront, in production.
Commence Studio’s expertise in content strategy and web development was instrumental in helping us achieve our fundraising goals. The website they created effectively communicates our mission and research, making a compelling case for the importance of our work.
Like what you see? Let's talk about your commerce stack.
A 14-day strategic diagnostic — we audit your current stack, identify the friction worth fixing first, and ship a phased plan with sized investments. Fully credited toward an engagement if we move forward together.
What you walk away with
- ✓A measured map of every friction point in your current commerce flow
- ✓Three phased options — minimum, considered, comprehensive
- ✓Sized investments and timelines, no aspirational ranges
- ✓A clear "don't hire us if…" section. We mean it.
